Arm & Hammer Sensitive Care Baking Soda Toothpaste – Professional Relief for Sensitive Teeth (125g)

Gentle Deep Clean with Potassium Nitrate & Natural Baking Soda - Long-Lasting Sensitivity Protection

Product Description

Arm & Hammer Sensitive Care Toothpaste combines the trusted cleaning power of 100% pure baking soda with clinically proven potassium nitrate to deliver professional-grade relief for sensitive teeth. This specially formulated toothpaste provides lasting protection against hot, cold, sweet, and acidic triggers while gently whitening and strengthening your enamel.

Key Features & Benefits:

• 5% Potassium Nitrate: Clinically proven to desensitize tooth nerves and block pain signals
• 100% Pure Baking Soda (Sodium Bicarbonate): Natural cleaning agent that neutralizes harmful acids and removes plaque
• Fluoride Protection (1100 ppm F): Strengthens enamel and prevents cavities
• Low Abrasion Formula: 40% gentler than leading sensitive toothpastes, safe for daily use
• Micro-Polishing Action: Deep cleans between teeth and along gum line
• Fast Relief: Provides sensitivity relief with regular use within 2-4 weeks

Clinical Benefits:

✓ Blocks Sensitivity: Potassium ions travel through dentin tubules to calm tooth nerves
✓ Neutralizes Acids: Baking soda creates alkaline environment, reducing bacterial growth
✓ Gentle Whitening: Naturally removes surface stains without harsh abrasives
✓ Plaque Removal: Proven to remove up to 3x more plaque than non-baking soda toothpastes
✓ Gum Health: Reduces gingivitis and gum inflammation with regular use

How It Works:

The potassium nitrate creates a protective barrier that prevents pain signals from reaching your brain when exposed to sensitivity triggers. Meanwhile, the baking soda works as a gentle abrasive to lift stains and neutralize acids that can weaken enamel, creating an optimal oral environment for healing.

Active Ingredients:

• Sodium Bicarbonate (Baking Soda): Natural cleaner and acid neutralizer
• Potassium Nitrate: Clinically proven desensitizing agent
• Sodium Fluoride: Cavity protection and enamel strengthening
• Glycerin & Sorbitol: Moisturizing agents for comfortable brushing

Directions for Use

Brush thoroughly at least twice daily, or as directed by your dentist. For maximum sensitivity relief, use consistently for 2-4 weeks. For children under 6 years: use pea-sized amount and supervise brushing to minimize swallowing.

Who Should Use This:

• Adults and children with sensitive teeth
• Those experiencing pain from hot, cold, or sweet foods
• People seeking natural, gentle whitening
• Anyone looking for comprehensive oral care with proven ingredients

Package Contents

• 1 x Arm & Hammer Sensitive Care Baking Soda Toothpaste (125g tube)

Safety Information

• Contains sodium fluoride (1100 ppm F)
• If irritation occurs, discontinue use and consult dentist
• Keep out of reach of children under 6 years
• If more than used for brushing is swallowed, seek medical help immediately

Why Choose Arm & Hammer?

Trusted for over 150 years, Arm & Hammer harnesses the natural power of baking soda mined from pure Trona mineral deposits in Wyoming, USA. Our low-abrasion formula is clinically proven to be gentler on enamel while providing superior cleaning compared to regular toothpastes.